06/15/04 - Added Fat In Low Carb Foods Can Ruin Your Health! New Carb Escapes™ Use Only Healthy, Natural Carb Substitutes
Announcing The First All Natural, 1 Gram Net Carb, 0-Cholesterol, Non-Dairy Frozen Dessert

(Eugene, Oregon) Unhealthy fats and artificial sweeteners are substituted for carbohydrates in many low net carb foods, adding unnecessary calories and cholesterol. Instead of helping dieters live a healthy low-carb lifestyle, these products may actually be fueling the current national obesity and Type II diabetes epidemics. Noting the health dangers of low net carb foods on the market, Turtle Mountain Inc., a leader in the non-dairy frozen dessert industry, has created the first ever soy-based, low net carb frozen indulgence that uses only natural, healthy carbohydrate and sugar substitutes to support low net carb weight loss and lifestyles. Rich, flavorful Carb Escapes™ bars and pints – the first all natural, 1 gram net carb per serving, non-dairy frozen desserts – are high in dietary fiber and calcium, cholesterol-free, certified Kosher Parve and vegan, contain no artificial sweeteners, flavors or bulking agents and have a low glycemic index and load.

Dish up pure enjoyment with Carb Escapes™ pints in seven mouth-watering natural flavors including: Butter Pecan, Chocolate, Chocolate Almond, Chocolate Peanut Butter, Mint Chip, Strawberry and White Mousse. Fulfill your dessert dreams with Carb Escapes’™ novelty line in 3 heavenly delights: creamy Peanut Butter Fudge Bars, divinely rich Vanilla Bars and superbly classic Fudge Bars. Carb Escape™ Bars are sold singly or in boxes of three.

Instead of replacing carbohydrates with cholesterol-containing fats, calories and hydrogenated oils, Turtle Mountain substitutes a natural dietary fiber extracted from chicory root called inulin. Carb Escapes™ pints and bars all have at least 35% dietary fiber, which is part of the recommended 20-35 grams of fiber a day.

“Healthy carbohydrate replacement is not just about dieting for weight loss; this is about dieting for health and establishing a low carbohydrate lifestyle that decreases blood sugar levels. Carb Escapes’™ great flavors, taste and texture help dieters maintain that lifestyle,” states John V. Tucker, Vice President of Marketing at Turtle Mountain.

Not only do Carb Escapes™ contain natural dietary fiber and healthy carbohydrate replacements, but they also have a low glycemic load. All carbohydrates have a glycemic index, which is a measurement of their immediate effect on blood sugar levels. A carb with a high glycemic index breaks down very quickly in the body and has a high impact on blood sugar, while a carb with a low glycemic index breaks down slowly in the body, releasing glucose gradually into the bloodstream and thus having minimal effect on blood sugar levels. A food’s collective makeup of carbohydrates determines its glycemic load and in turn its impact on blood sugar levels. Carb Escapes™ branded products contain extremely low glycemic load values, thus having minimal impact on blood sugar levels when consumed.

Carb Escapes’™ natural sweetener erythritol (sugar alcohol from natural fermentation) does not cause rebound sugar cravings like synthetic sweeteners do. Using synthetic sweeteners to mimic the super-sugary tastes that have made America the most obese society in the world does nothing to retrain America’s sweet tooth. Carb Escapes™ frees consumers from sugar cravings by providing a mild but pleasantly sweet treat that is full of flavor.

Carb Escapes™ not only has a higher fiber and calcium content than other frozen desserts, it is the only low net carb non-dairy frozen dessert on the market. The rest are all dairy-based, leaving out an estimated 30 to 50 million Americans—about 25% of the U.S. population—who are lactose intolerant and countless more who seek alternatives to dairy for religious, philosophical or health reasons.

Turtle Mountain, Inc. is a privately held natural foods company headquartered in Oregon that has specialized in the creation and production of all natural frozen desserts for the past twenty years. Turtle Mountain’s products are featured in natural food outlets in all fifty US states, Canada, Australia, UK and Korea. In addition to Carb Escapes™, Turtle Mountain produces several lines of Soy Delicious™ products. These include 15 super-premium, indulgent flavors of Purely Decadent Soy Delicious® and 12 great tasting flavors of Organic Soy Delicious™ quarts, the national market leader in non-dairy quarts. Purely Decadent Soy Delicious® and Organic Soy Delicious™ are also available in novelties, a delightful range of sandwich and bar products. In addition, Turtle Mountain offers fruit sweetened lines of It's Soy Delicious® pints in a total of 14 rich flavors and Sweet Nothings® non-dairy frozen dessert pints and novelties for those who prefer a fat-free, dairy-free and soy-free treat.

Turtle Mountain’s mission is to be a world-class provider of exceptional natural food products and its philosophy is to make the finest desserts using the best all natural ingredients obtainable produced to the highest quality standards. Soy Delicious™ received the Readers Choice award as the favorite non-dairy frozen dessert in 2002 and 2003 issues of Veg News, a vegetarian newspaper. For more information, contact John Tucker at Turtle Mountain, Inc., jtucker@turtlemountain.com or call Christie Communications at 805-565-4122.

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